Part 4: The Football Stock Market

(If you missed Part 1, you can click here to read it now)
(If you missed Part 2, you can click here to read it now)
(If you missed Part 3, you can click here to read it now)

Remember these profits I showed you in earlier parts of this series…

Well, they were made on a little platform called Football Index.

Maybe you’ve heard of it? If not, let me give you a quick rundown…

Back in October 2015 a lone entrepreneur by the name of Adam Cole set out to disrupt the £17bn football betting market.

He was fed up with the traditional offerings for bettors – ALWAYS weighted in the bookies favour – and believed an entirely new way to make money from sports betting was necessary.

The story of how he landed on Football Index is pretty amusing. As he told The Gambling Times…

“I was at a social gathering and some people were discussing the stock market. A friend turned to me and said “British Gas, BT and Tesco are so boring… I wish I could trade a bit of Robbie Williams” And that was it!” he revealed.

“Essentially the idea was to have a celebrity stock market, but we thought football would be a good starting point. I realised that she was absolutely right.

“Not many people care about publicly listed companies, or know anything about them. They certainly will never know more than a trader at Goldman Sachs, but everyone is passionate and has an opinion about football.

And since the platform launched, it has completely transformed how the average person can approach sports betting, thanks to one fundamental mindset shift…

Instead of betting on football players or matches, you invest in players instead.

Don’t worry, you don’t need an economics degree to do this – the process is very simple…

  • Invest in players
  • Watch your investments grow in value
  • Receive dividend payouts as often as every day
  • Profit all year round, even when there are no games on (yes, this is coronavirus proof!) 

And there isn’t a bookmaker in sight, so…

  • No bookmaker to manipulate the odds in their favour
  • No having your accounts restricted or banned for winning
  • No losing vast amounts of cash on a single bet

Welcome to 21st century betting

The people who have made the jump to this platform – and understand its true potential – are going mad for it.

For example, here’s what people think of Ladbrokes (it should come as no surprise!)…

Now, compare that to the Football Index reviews…

Pretty big contrast, right? You can read the reviews here for yourself. Then come back and I’ll show you exactly how much money people have been making (and the best way for you to start too).

Hell, even retired footballer Andy Townsend is backing Football Index.

Andy played in two World Cups for Ireland and now commentates for BT Sport. And he thinks this opportunity is the way forward for people looking to make real money from football.

He says…

“Nowadays football fans are more sophisticated. They have a far greater understanding of the requirements in football and that aligns perfectly with [this opportunity].”

Then there’s commentator John Motson, heralded by The Guardian as “the greatest” commentator and awarded an OBE by the Queen.

He says…

[This] is a game changer, and I’ve seen a lot of football products in my time. It seems like a really intelligent way to put your footy knowledge to work.”

And retired Manchester United defender Gary Pallister is also investing in Football Index.

He says it’s better than his stocks and shares…

I think it’s a fantastic concept. I do stocks and shares as well, I don’t know an awful lot about them but I’d like to think I know a little about football.”

Nottingham Forest and Fulham football clubs are even backed by Football Index!

Needless to say, the buzz around Football Index is very real.

Here’s a few reasons why…

Football Index FACT #1: You can make gains of £3,479+ in 24 hours

When you invest in Football Index, the first type of return you can make is called “capital gains”.

“Capital gains” simply refers to how the value of your investment grows over time.

For example, if you invest £100 in Ronaldo today and he’s worth £200 tomorrow, that’s a capital gain of 100%. Easy, right?

And the potential for profits from capital gains is pretty insane.

Take, @Sporting_Panda… he saw gains of £3,479 in just 24 hours…

And @sigaskell just edged him out seeing gains of £3,498 in 24 hours…

Have you ever seen a £3,400+ 24 hour return from traditional sports betting, WITHOUT risking your entire stake on a big bet? Hell no!

Yet, with Football Index you can enjoy rapid-fire 24 hour gains like these. Plus make longer-term gains too.

And, even when they’re not shooting up, it’s not like one unlucky goal or red card will ever result in the loss of your stake. The worst case scenario is simply that your shares remain stable or dip a little, but even then, they can still bounce right back!

Remember the chart I showed you earlier in this series?

It shows that just BLINDLY investing in the most popular players on Football index could have turned every £1,000 you invested into £7,000 (or every £10 into £70… £100 into £700 – you get the idea!)…

And huge capital gains returns are just the start…

Football Index FACT #2: It can be TWENTY TIMES more profitable than property investing

I didn’t pluck that figure out of thin air.

It comes from a guy who goes by @Noirx4FI on Twitter.

For an entire year he recorded his profits from traditional betting, property investments and Football Index.

Have a look at what came out on top (Football Index is the green bar)…

As he says…

“[This shows] my 2018 returns on three activities. Seems one clear winner here.”

Yep, compared to even reliable property investing, Football Index was twenty times more profitable.

And it’s not an exaggeration to say that his Football Index profits have been life changing.

As @Noirx4FI says…

“Just completed the loft conversion paid for with Football Index profits.”

Crazy, right?

And in part that’s thanks to the dividends investing in Football Index offers…

Football Index FACT #3: £4,390,700 worth of football dividends paid out in 2019

A dividend is simply a payout you receive for holding shares in a player on Football Index.

And here’s the amazing thing about Football Index dividends: You have the chance to receive one EVERY single day of the year (even Christmas day!).

The first football dividend was distributed on Saturday 19th August 2017. And for the last 900+ days since then, dividends have been paid out every single day.

Here’s a year by year breakdown…

As you can see, 2017 (from August) saw total “daily football dividends” worth £1,009,700… full year of 2018 saw total dividends worth £3,197,000… and 2019 saw dividends worth £4,390,700.

2020 has already seen hundreds of thousands of pounds worth of dividends roll in too.

Each dividend payout you receive is tied to an individual player. And the size of the dividends are based on the player’s media ratings and performance.

For example, Daniel here collected £1,000+ worth of dividends from Neymar alone…

@Sporting_Panda banked dividends worth £1,357 from Bruno Fernandes…

And also £1,047 from Harry Maguire…

He says…

“He has served me well and I hope the signing to United goes through on the 8th. More to come please Harry!”

Ross Dyer banked £837 from Paulo Dybala…

And @IndexItaly pocketed £728 thanks to Ronaldo…

Remember, these are just dividends from individual players. Invest in the right portfolio of players and your Football Index income will really add up.

For example, @KGMassey has collected £10,000+ worth of dividends…

Dan (@DaniloFITrader), who I showed you above has collected dividends worth £16,151

And @Lukey0625 on Twitter, AKA, Stamford, has bagged £50,000+ worth of dividends (and a whole lot of other profit to boot!)…

Oh yeah, you can keep collecting dividends and profiting from increases in your players’ value out of season too!

As you can see, collecting dividends from Football Index investments is the first opportunity bettors have to make a real, recurring income from a popular sport.

And the profits are only set to increase throughout 2020…

Football Index FACT #4: 2020 gains are pretty much guaranteed

In 2017 Football Index had 83,000 users.

In 2018 that number grew to 170,000.

By the end of 2019 there were 500,000+.

And 2020 is set to see even more growth!

Football Index is getting ready to expand into different countries around the world.

And since the end of last year they’ve launched a huge marketing campaign to attract new customers.

Here’s their head of marketing tweeting about it…

All this growth is great news for you!

In fact, it practically guarantees you a profit in 2020.

Why? It’s simple supply and demand.

The supply of shares for each player on the platform is limited.

So when more users join and the demand for those shares goes up… so does their value!

So, whatever you do, make sure you invest in Football Index sooner rather than later. Even if it’s just a tenner, because any investment is likely going to go up in value over the coming weeks and months (especially when excitement about the return of football starts to gather pace in the next few months).

As I say, the profits roll in all year round, even when there are no games on, making this 100% coronavirus proof to boot!

That said, if you want to make A LOT more money from your Football Index investments.

I’ve spent the last few months working with a Football Index expert on a very special project for Bet Chat readers.

It’s the first of its kind.

And we’re finally ready to launch!

Don’t miss it.

Part 3: The Next Betting Revolution

(If you missed Part 1, you can click here to read it now)
(If you missed Part 2, you can click here to read it now)

If you’ve been knocking around the betting world for a while like me, you’ve probably heard of a guy called “Psychoff”.

He’s a well-known Betfair trader who at his peak was making £50,000+ per month trading football on the platform. Here’s one of his monthly profit and loss statements from back in December 2017…

Yep, that’s €65,041 in 30 days…

But his biggest win was £150,000+ ($200,000+) over a three-month period. Crazy money (bottom left of image)…

Psychoff is a prime example of someone who took advantage of Betfair in its “wild west” days.

When Betfair crashed onto the scene in the early noughties it completely changed the betting landscape. It finally offered punters an alternative to the bookie monopoly: bet against each other instead.

This is an example of what entrepreneur and all-round smart guy Tony Seba calls a “big bang disruption”…

“When launched, a new product is better, faster and cheaper than mainstream products…”

Betfair disrupted the market. And the guys and gals, like Psychoff, who were smart enough to get in on the platform early made huge sums of money.

Fast forward to today though, and the Betfair dream is dying.

Well, known Betfair trader Caan Berry – who’s been trading on the platform full-time since 2011 – recently published a blog post called Betfair Suicide? Missing Bets, Lockups & Neglect.

In it he shares how Betfair traders have been experiencing increasing “lock ups” and “phantom bet placements”.

Caan believes Betfair has forgotten what made it unique to bettors in the first place. As he says…

“You would have thought that while bookmakers are restricting winners for winning as little as £716.88 they would be thinking about driving their USP home (Unique Selling Proposition).

‘Come and use the Betfair Exchange, where winners are welcome and prices are better’

It’s almost like they’ve forgotten why they shot to the top of the industry. But what do I know?

Come on Betfair, pull your finger out!

I agree with Caan. Betfair has forgotten that it was supposed to be a reliable alternative to traditional bookmakers. That’s bad news for all Betfair traders, established vets and hopeful newcomers alike.

But, unlike Caan, I don’t believe the answer is waiting for Betfair to turn back the clock. As Caan points out in the same article, Betfair is facing a more fundamental problem than technical errors, one that it can’t escape.

Here’s a chart Caan shares showing how Betfair’s popularity has plummeted in recent years…

Yep, the real problem is that everybody and their mum already knows about Betfair.

And according to famous investors like Bernard Baruch and Warren Buffett, when everybody is a so-called “expert” is exactly when you should turn tail and run.

Baruch knew to get out of the stock market ahead of the 1929 crash because…

“Taxi drivers told you what to buy. The shoeshine boy could give you a summary of the day’s financial news as he worked with rag and polish… My cook had a brokerage account and followed the ticker closely. Her paper profits were quickly blown away in the gale of 1929.”

It’s the same with Betfair today. I mean, who doesn’t know about Betfair strategies like Lay The Draw, Over 2.5 Goals, First Goal, etc.? EVERYBODY tries them, which is exactly why most people can’t get them to work.

(I only know one pro who can bank consistent profits from Betfair trading today and that’s because of his extensive financial background).

The Betfair edge has evaporated into thin air.

We saw the same in 2018 with cryptocurrencies.

The mainstream press caught on. The masses piled in. Even my mum – a lady who’s never invested or gambled in her life – was asking me if she should buy some Bitcoin.

And then, right when your taxi driver was advising you which crypto to buy, it all went kaput!

But here’s the thing: Even with the huge crash Bitcoin saw after the bull market, if you’d had got in early and bought £150 in 2015, you’d still be up £6,500 today – a 4,200% gain.

So the smart move isn’t to sit out on the sidelines and miss out on these “disruptive” opportunities.

The key is to get in early.

Before the media catches on, before the masses pile in, before your mum is asking if she should buy any Bitcoin!

The people who got in early on Betfair were the winners. The people who got in early on Bitcoin were the winners.

And right now, the people getting in early on the next “big bang betting disruption” I’ll reveal in the next part of this series are the ones making lots of money.

For example, if you’d stuck £1,000 into this opportunity back in June 2018 and done nothing, that money would be worth £7,000 today. And there’s no limit to how much you could have put in (or how little – you can start with £10).

It would have gone up, up, up, as this chart shows…

Pretty sharp contrast to the Betfair chart above, right?

Again, you could have multiplied your money SEVEN times over by doing nothing. And if you’d followed the advice from my expert associate in this field, you could have made even more. I’ll introduce you to him very soon.

But here’s the really important thing to understand right now: most people still don’t know about this opportunity.

According to the Gambling Commision, there are roughly 29 million bettors in the UK.

That’s nearly half of the population.

But only 500,000 of them have tried this opportunity. That’s just 1.7% of the betting community.

As I say, right now hardly anybody knows about this!

But that’s not going to last long.

Because as soon as people start seeing the returns this opportunity offers, it’s going to explode in popularity.

Hell, because profits roll in all year round – even when there are no games on – this is 100% coronavirus proof too!

My advice is to get in now. And all you need to start is a little mindset shift.

Tomorrow I show you how. Look out for Part 4 of this series in your inbox.

It’ll have “Part 4” in the title. I don’t want to spoil the surprise by telling you any more than that right now.

Part 2: The Ugly Truth About Bookmaker Odds

(If you missed Part 1, you can click here to read it now)

An anonymous part-time bettor published an article on The Guardian called: All bets are off: why bookmakers aren’t playing fair.

He writes about his own struggles with the bookmakers (Sportingbet once restricted his account in less than 24 hours, after two £50 bets – one of which lost). But the bit that really interested me was a little statistic he pointed out about how bookmaker margins have increased over the years.

First he lays out what it used to be like (pretty much since the Gaming Act 1845, which legalised gambling)…

“The bookies are usually the winners because, on average, they aim to shape a “book” in which they will make a profit of around 20% of all bets struck on a single race or other contest.”

Then he exposes what the bookmakers are doing now…

“In April it was revealed that there had been an “over-round” of 165% on the 2015 Grand National – meaning there was a theoretical profit margin of 65% for the bookmakers built into the available odds at the time the race started.”

I mean, we all knew the odds were stacked in the houses favour. But, as you can see, the bookies have nearly tripled their edge in recent years.

I suggest you go and read the article. It’s from 2015, but it’s pretty eye opening, especially the quote from professional bettor Barney Curley calling the bookies greed “an absolute disgrace”. It’ll give you some context for what I’m about to show you.

Read it? Good.

Because I asked my professional betting colleague why he thought the bookies had got so greedy and he reckons it’s down to these four letters:


Fixed Odds Betting Terminals. Remember them?

At their height, these gambling machines were making bookmakers £34 million (yep, MILLION) every week.

Then, thanks to a media blowout, in 2018 the government limited stakes on the machines to £2.

This put several big bookies in the red. For example, according to The Guardian, William Hill lost £64 million in the first half of last year.

Of course, the bookies don’t like to lose. So, ever since they’ve been clawing back money wherever they can.



And they’ve become so desperate they’re even outright refusing to pay out on people’s winning bets.

Type “bookies refuse to pay out” into Google and you get pages and pages of examples of the bookies unjustly withholding thousands of pounds worth of winnings from punters…

(That last one was for £100!)

The usual excuse is a “technical error”. In the £23,400 example above the so-called “error” was an innocuous pen line on a betting slip – one made by the cashier in the bookmakers when the bet was placed.

As I say, desperate.

And these are one-off wins. If you’re trying to make consistent profits at the bookies expense, things are even worse.

Justice For Punters, a website set up to fight for bettors’ rights, reports estimates that the bookies restricted 20,000 accounts in just six months… “with a bias towards more experienced and successful ‘bettors’.”

But, I believe it could be even more… The BBC interviewed one Yorkshire teacher who’s had 450 accounts banned!

Maybe he’s on the extreme end…

Nevertheless, it’s not surprising that, despite years of success, one professional bettor I work with said he’s considering packing it in altogether.

By now, you’re probably thinking the same thing.

What’s the point when the bookies are playing so dirty?

Well, here’s some good news.

Remember the small “breakaway” community of bettors I told you about in yesterday’s email? The guys and gals who’ve stepped outside the bookies control and are taking advantage of a brand new opportunity?

Well, while the bookies have been refusing to pay out a few thousand pounds worth of winnings, some of these people have racked up profits of HUNDREDS of thousands of pounds.

I’m not blowing smoke. This chap, known as @Sporting_Panda on Twitter, has made £250,00+ in 16 months…

Dan, who goes by @DaniloFITrader, has banked £126,000+ since October 2017…

And this chap is beating them both, with returns of £277,000+

Sure, these guys are some of the top earners from this opportunity. But they’re not professional bettors.

They’re ordinary people like you and me.

These kinds of profits are why many people aware of this opportunity are ditching traditional betting altogether.

One guy I’ve been talking to says he converted to this full time in 2017 and hasn’t looked back because “it’s easier” and he doesn’t need to “search for the quick win, as there’s a chance to profit every day”.

Better yet, @Sporting_Panda – the guy in the screenshot above who’s made a quarter of a million pounds – says, “I believe the biggest period of growth and profits are ahead of us.”

So, the question is… what are you going to do?

Here’s what I think…

Leave the status quo to the mug punters. Let them play a losing game against the bookies and instead do something nobody is expecting.

I’ll be frank…

It’s time to screw the bookies completely.

Not by fighting them. Or trying to outsmart them. But by stepping outside of their arena once and maybe even for good.

No more restrictions. No more bans. No more refusing to pay out wins.

I’ve been fascinated with this new opportunity for the last six months. It’s completely transformed the way I look at betting.

So, I want to share with you what I’ve found. The next two parts of this series are about how you can forget about the bookies and see your sports betting profits thrive.

Part 3 will arrive in your inbox tomorrow. It reveals how this new opportunity is even more profitable than Betfair back in its heyday. It’s called:

“Part 3: The Next Betting Revolution”

Guide To Sports Spread Betting

We’ve put together a short video to explain exactly what spread betting is and how to do it.

Just click the video below to get stuck in.

With spread betting there are three key points which set it aside from traditional betting.

  1. Spread betting is very different to normal fixed odds betting. With fixed odds betting you either win or lose. With spread betting the more right you are the more you can win and the more wrong you are the more you can lose.
  2. With spread betting you can lose more than your initial stake. It’s really important that you remember that.
  3. Traditional bookies do not accept sports spread bets. The main platforms that do accept them are Spreadex and Sporting Index.


Spread betting uses ‘lines’ rather than odds. For a football match the line could be as follows:

Liverpool 1 – 0 Manchester United

  • If you think Liverpool will win by more than one goal you would BUY them at 1. If you think Manchester United will win you would SELL Liverpool at 0.
  • If you bought Liverpool at 1 and they won 3-0 you would win 2 times your stake because they have won by two more goals than the line. (3 minus 1 equals 2)
  • If you bought Liverpool at 1 and they won 4-3 you would break even as Liverpool have won by 1 goal – the same as the line.
  • If you bought Liverpool at 1 and they drew 2-2 you would lose 1 times your stake because they did one goal worse than the line (the line has basically settled at 0 rather than +1).

How to place a sports spread bet on Spreadex:

For this tutorial, we’ll use Spreadex but other platforms work in exactly the same way.

  1. Click ‘Sports’ located at the top of the Spreadex webpage.
  2. Choose the sport and event you’re interested in placing your spread bet.
  3. There are numerous markets and they are all displayed as lines (as shown in our example above) with two separate options.
  4. The numerical gap in the middle of these lines is called the ‘spread’ and that is effectively the bookies’ margin (and how they make their money).
  5. Whatever the market, you need to decide whether you are going to bet higher or lower.
  6. For example, if you think there will be more total goals then ‘X’ you would click the Total Goals market, enter your stake and then select ‘BUY’
  7. If you think there will be fewer goals than ‘X’ you would click the Total Goals market, enter your stake and then select ‘SELL’

IMPORTANT: Remember, your stake is NOT the amount you can lose. If the final result is 10 goals higher or lower than you thought it would be, you lose 10 times your stake. Because of this, it’s really important you stake sensibly and only risk what you can afford to lose.

A Shocking Exposé on the Bookies’ War on You (Part 1)

“It’s easily the biggest problem I face as a bettor…”

Not my words.

I was chatting on WhatsApp with a colleague of mine.

He’s a full-time professional football bettor. Probably one of the top guys in the UK.

A few seasons ago he was averaging £19,238 per month (big stakes, of course). But recently his livelihood has come under fire.

For years he’d had a kind of “gentlemen’s agreement” with the bookies. An unspoken understanding that they’d let most of his bets fly if he didn’t push things too far.

Now, things have changed.

He told me, “It’s easily the biggest problem I face as a bettor. Finding the bets is fine, getting the bets on is not so easy!”

He’s constantly having to persuade family, friends, even friends of friends, to open new accounts and place his bets in their names. Then he has to give each of them a cut of the profit before those accounts ultimately get shut down or restricted too.

(He asked me to put on a bet for him, but I had to decline as most of my accounts are already restricted thanks to matched betting!)

And it’s not just high-rollers like my colleague getting stung any more. As he says…

“Restrictions have got so bad that even average punters are having their accounts restricted after having a win or a few wins.”

Perhaps, like me, you’ve already had a few betting accounts restricted or outright banned? You’ll have received an email like this one…

I’ve been working with professional bettors for over a decade now. And I’ve watched the conversation with average punters go from “What’s the secret to beating the bookies?” to “What’s the secret to getting a bet on with the bookies??”

If you’ve ever tried matched betting you’ll understand exactly what I’m talking about. People are having their accounts restricted or banned – AKA, “gubbed” – on a daily basis.

Like these people from a matched betting Facebook group I’m part of…

Sure, there are workarounds, like persuading friends or family to open accounts for you, but eventually those accounts will get restricted too – even if you’re not betting as big as my professional colleague.

So, we’re left with an uncomfortable reality…

Even if you find a winning strategy, it’s next to impossible to put it into action for any period of time.

It doesn’t matter if you’re a professional bettor, a weekend punter, or simply an ordinary person trying to make a little extra money on the side, the bookies have launched what feels like an all-out war on all of us – including you.

So, what do you do?

Keep banging your head against the same wall and stuffing money in their pockets? Give up and take up gardening?

Well, that’s one option, but the other is to adapt.

And a small part of the betting community has already found an answer that doesn’t involve the bookies at all.

Instead of trying to beat a rigged system, these people have stepped completely outside of it.

They’re not worried about having their accounts restricted or banned, because they’re not worried about the bookies at all.

I’m not talking about betting on Betfair, where the odds are so narrow a samurai sword couldn’t find an edge. Betfair’s had its heyday, and while good at the time, for most people it’s over.

I’m talking about a brand new way to bet that’s taking a small corner of the betting community by storm.

That said, like all new, revolutionary inventions, it’s not going to sit well with some people – perhaps even most.

Especially those who have been at war with the bookies for years and are entrenched in the view that beating them is the only way to make a profit from their favourite sports.

This will take a mindset shift that some people simply won’t be ready to make.

And that’s fine, that’s up to them.

I’m not here to tell anyone what to do.

But if you’re fed up with the current status quo with the bookies and you’re ready for something different, then that’s very good news.

Because this change is happening whether we like it or not. And it’s already started.

Keep an eye on your inbox tomorrow for Part 2 of this series. It’s called:

“Part 2: The Ugly Truth About Bookmaker Odds”